Business management glossary
Business management glossary
10 10 business management terms terms
This glossary contain word that people from business management may use or need. There are words related to business, company, selling, buying etc. You will not only find the definition of those words, you are also going to understand them, and you will now how to effectively use them
- Advertising
- noun/ verb
- The promotion and selling of a product or service to potential customers. To announce publicly or draw attention to an event, etc.
- Example: We need good advertising to promote our products
- en: publicité

- Assets
- noun
- Anything of value which is owned by an individual, company, organisation, etc
- Example: This company has a lot of assets, that is why they are successful
- en: Un actif

- B2B
- noun
- A B2B (business to business) company is one that offers products or services directly to other businesses
- Example: They are doing B2B transaction
- en: affaire entre entreprises

- B2C
- noun
- B2C is an acronym for business-to-consumer. A B2C business is one that sells products or services directly to the consumer.
- Example: This company is doing B2C transactions, they only deal with their clients
- en: D'entreprise à consommateur

- Bank loan
- noun
- A loan made by a bank to an individual, company, etc., for a fixed term, to be repaid with interest
- Example: If we want to buy this building, we need a bank loan because we don't have enough money
- en: emprunt bancaire

- Brand
- noun
- A product, identity, or image that generates awareness and separates your business from others
- Example: Our brand needs to be very different from everyone else brand
- en: une marque

- Budget
- noun
- Allocation of funds or the estimation of costs for a department, project, etc., over a specific period
- Example: We have a big budget for this project, so it is supposed to go well
- en: Un budget
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- Business plan
- noun
- A written document which sets out a business's plans and objectives, and how it will achieve them
- Example: After starting our company, we need a good business plan to guide us to the right direction
- en: un plan d'affaire

- CEO
- noun
- The Chief Executive Officer (CEO), is the top executive in an organization.
- Example: Elon Musk is the CEO of Tesla
- en: PDG (président directeur général)

- concept
- noun
- A thought or notion. An idea for a new product, advertising campaign
- Example: We need a good concept to create the new product we are planning to market
- en: un concept
